Focus groups are a powerful tool to gather information from a specific audience or test new ideas.  Our clients are always amazed at how much useful information can be gathered from a single focus group.  Hays Research Group has conducted focus groups all across the state of Alaska and the Northwest with topics ranging from Alzheimer's awareness to zinc mining.  We take care of everything including;

• Research the topic at hand
• Recruit individuals to participate in the focus group
• Provide an incentive (monetary if appropriate) for participants to show up
• Provide an experienced moderator for the focus group
• Record the session with redundant equipment using state of the art audio and video recording technology
• Provide a venue / catering if necessary
• Analyze the focus group and provide client with written summary of results.

For more information on focus groups or any of our other services, please contact Hays Research Group.